外贸人-展会小技巧

在参加展会时，主动与过往客户交流是非常关键的。如果展位人员较多，还可以主动引导人群前来参观。以下是一些常用的展会英语表达，可根据具体行业和产品进行适当调整：

It was great having you here! If you are interested or have any follow-up questions later on, would you mind leaving your business card? we’d love to stay in touch.

Hi there, welcome to our booth. How’s going?

We are running a business for handcrafted gifts. would you like a brief overview of our latest items?

Take your time to browse. I am here to help.

Check out these new arrivals on the shelf.

Thanks for stopping by! would you mind sharing your business card so we can update you our new items?

Mind swapping cards? just send over some pics of our new products. No spam, promise!

假如客户说，他的名片已经发完了，准备走的时候，有以下的表达！

No worries! Here is my card just in case. You know where to find me.

That’s alright! here is my card. Enjoy the rest of the fair, and if you ever want more info, just give me a shout.

Got it! well, here’s my card anyway. if you ever want to chat more about our products, just email me or call me.

Understood. I will leave you with my card. Have a great day.

实际上，这些建议的展会英语适用于各种展览会场景，以迎接客户。根据各自的行业和产品特性，可以适当调整这些表达方式以适应不同情况。通常情况下，客户名片上会有他们的电话、电子邮件、公司名称和网站等重要信息，这对于后续的业务跟进非常关键。

考虑到许多外国访客来中国时都会使用当地的手机SIM卡，因此他们可能会使用微信。在与客户交谈的过程中，如果客户最初不愿意提供名片，可以询问他们是否使用微信或WhatsApp，以便于后续沟通。

当客户来到展位时，或者经过展位时，可以主动说:

Hi brother/friend, nice day to you. would you mind come inside have a look? we have some coffee for you.

Hi friend, welcome to our booth, where are you from? we have prepared some coffee /candy for you, come and take a rest.

当客户进到展位后，谈论一会你就可以问他要名片了，如果他不肯给名片，就跟他要WhatsApp或者让他手写邮箱地址等。

May I have your name please? this is xxx, you can go through it. by the way, may I have your wechat or whatsapp please? it will more convinient for us to talk after this fair.

在展会上，我们也会遇到客户主动给我们联系方式的，上次在展会就有比较多的客户经过都会要求主动添加联系方式，比如客户会说：

you can add my wechat/ whatsapp, let’s talk later/chat later.

像这些客户，你就要赶紧联系，最好能拍个照片发给他，加强他的记忆，后续跟进了之后再问他要邮箱等信息。

在我们的行业中，当客户访问时，我们通常会先询问他们是否已经选定了投资地点，项目是用于自身需求还是投资目的，以及计划投资的具体地区等。这样的问题有助于我们清楚地了解客户的具体需求和投资意向，在确认客户确实感兴趣后，才会索取他们的联系方式。

如果客户仅仅是路过，并对我们的项目没有实际兴趣，过度强求交流只会浪费双方的时间。因此，针对不同产品和行业，我们需要采用不同的交流策略和方法。